Challenge Grant!

Added on by PS Cat02.

[ Please read this whole message - I promise it won't take you more than 3 minutes! ]

Hi! This is Pinky - I'm writing to tell you about some great news we just received!

The Pinky Show has been offered a challenge grant from the Pierre and Pamela Omidyar Fund of the Hawaii Community Foundation. What that means is that for a limited time, any donation that's made in support of The Pinky Show will be half-matched by their organization. For example, if you were to make a donation of $100, the Pierre and Pamela Omidyar Fund would then donate $50 to us too. After so much struggling to keep The Pinky Show alive, this could really make a huge difference for us!

I just wrote a short appeal to put on our donations page, I'll include a bit of it here:

"...People often forget that we will not have a world-society defined by peace and justice unless we are willing to fight for it, one mind at a time. So far The Pinky Show has been successful in bringing our message of openness and compassion for all living beings to a fairly large international audience - over 5 million episode views from over 155 countries. But keeping our project alive has been extremely difficult. Only 1 out of approximately 10,000 viewers actually takes it upon themselves to support our work..."

5 million views is a lot! And that's not even counting all the people that use our videos offline - raising awareness in classrooms, workshops, teach-ins, community & adult education, public access television, and so on.

Since we started this project about three years ago, we've received thousands of expressions of solidarity and thanks via e-mail from people all over the world. But unfortunately, not too many donations. We sincerely appreciate the well-wishing, but we do need material support in order to create new episodes, pay our server fees, upkeep our equipment & software, and not die of starvation.

We're trying to do this project in what we consider to be "the right way" - no pay-per-view, no commercials in our videos, no advertisements plastered all over our website, no sweatshop t-shirts for sale in our store, no DRM, and so on. All of these decisions we've made represent a particular set of values we believe in - openness, justice, and compassion for others. By deciding to make direct donations from our viewers the foundation upon which we continue (or don't continue) our work, The Pinky Show project has also become for us an experiment. We are genuinely curious to know if people really do believe that a tiny, committed group of individuals can change the world for the better by taking on enormous challenges. We chose consciousness as the site of intervention and we're dedicating our lives to putting as large a dent as possible in Domination and Exploitation of all kinds.

So along with the great news, I'm also ending with an appeal. If you've ever thought that you'd like to support our work, there's never been a better time than right now. I sincerely hope you'll give it some serious consideration.

Thank you,

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note: Your donations to The Pinky Show are tax deductible. The Pinky Show is a project of Associated Animals Inc., a 501(c)(3) educational non-profit organization.